{"id":2252,"date":"2021-09-21T08:22:12","date_gmt":"2021-09-21T08:22:12","guid":{"rendered":"https:\/\/hicklvesting.klargedacht.tech\/?post_type=services&#038;p=2252"},"modified":"2021-10-14T09:11:00","modified_gmt":"2021-10-14T09:11:00","slug":"sea","status":"publish","type":"services","link":"https:\/\/hicklvesting.klargedacht.tech\/en\/services\/sea\/","title":{"rendered":"SEA"},"content":{"rendered":"<style media=\"all\" type=\"text\/css\">\n    \/* custom styles *\/\n    .text-detail__image img, .text-detail__main-image-wrapper img{\n        height: inherit;\n    }\n    <\/style>\n<h1 class=\"text-detail__title h2\">SEA \u2014 Search Engine Advertising<\/h1>\n<h2 class=\"text-detail__subtitle h6\">Increase Brand Presence with Search Engine Advertising (SEA) \u2014 or Do You Want to Leave the Best Google Positions to The Competition?<\/h2>\n\n\n<style media=\"all\" type=\"text\/css\">\n    \/* custom styles *\/\n    <\/style>\n\n<div class=\"text-detail__text text copy-spaced \"><p>The placement of paid advertisements on the results pages of search engines such as Google or Bing has become a compulsory programme for companies \u2014 the danger is too great that the competition will buy the top position with your name as a search term.<\/p>\n<p>However, SEA campaigns such as Google Ads (formerly Google AdWords) have become a complex process in which numerous parameters such as target group settings, bidding options, quality factor, conversion tracking and defining the most relevant keywords must be considered. At hicklvesting, we analyse your promising keywords and understand the search behaviour of your target customers based on our years of experience as a PR agency for the architecture, design and new work industries. <a href=\"https:\/\/hicklvesting.klargedacht.tech\/en\/case-studies\/sea-campaign-kettnaker\/\">Paid campaigns<\/a> are indisputably a very efficient method for increasing traffic and leads and compared to offline advertising, offer a high degree of measurability and the possibility of short-term optimisation.<\/p>\n<p><u>We help you understand an important online marketing discipline and increase your brand presence with performance-oriented campaigns! <\/u><\/p>\n<ul>\n<li>My sales model is working \u2014\u00a0why do I need online advertising?<\/li>\n<li>Do I need SEA even if I don&#8217;t have an online shop?<\/li>\n<li>My target group is very small \u2014\u00a0can I reach it at all with SEA?<\/li>\n<\/ul>\n<\/div>\n\n<style media=\"all\" type=\"text\/css\">\n    \/* custom styles *\/\n    <\/style>\n\n<div class=\"text-detail__text text copy-spaced  \"><h3><strong>Whether B2C or B2B: the world is going digital \u2014\u00a0and so is your target group!<\/strong><\/h3>\n<p>Hardly any business model that was once thought to be safe has been able to withstand the dynamics of digitalisation. Whether you offer a niche product or a very specialised service, your target group is guaranteed to buy and obtain information online \u2014\u00a0or do you know anyone who still calls directory enquiries? Digital marketing such as SEA and <a href=\"https:\/\/hicklvesting.klargedacht.tech\/en\/services\/seo\/\">SEO<\/a> also helps B2B companies achieve new potential. Strengthen your sales with an increased reach and additional leads. Whether it\u2019s &#8220;sustainable design light&#8221; or &#8220;office planning for agile working\u201c\u2014 we at hicklvesting analyse search behaviour and search intention and user interests from the perspective of experts in architecture, design and new work to develop customised, industry-specific Paid Search &amp; Google Ads campaigns for your products and services \u2014\u00a0even for small target groups and industry niches. <strong>It\u2019s a people-to-people business first. Then it\u2019s digital.<\/strong><\/p>\n<ul>\n<li>What are the advantages of SEA over print ads?<\/li>\n<li>Where does the ad traffic end up on my website?<\/li>\n<\/ul>\n<\/div>\n\n<style media=\"all\" type=\"text\/css\">\n    \/* custom styles *\/\n    .text-detail__image img, .text-detail__main-image-wrapper img{\n        height: inherit;\n    }\n    <\/style>\n\n<div class=\"text-detail__image-container \">\n    <div class=\"text-detail__h-line-container \">\n        <div class=\"text-detail__h-line\"><\/div>\n    <\/div>\n    <div class=\"text-detail__image \">\n        <img width=\"664\" height=\"421\" src=\"https:\/\/hicklvesting.klargedacht.tech\/wp-content\/uploads\/2021\/09\/SEA-Ads-fu\u0308r-Hersteller-PR-Agentur-hicklvesting_2-664x421.jpg\" class=\"attachment-img-w-caption size-img-w-caption\" alt=\"We shed light on the SEA jungle: increase your visibility with efficient ads\" loading=\"lazy\" srcset=\"https:\/\/hicklvesting.klargedacht.tech\/wp-content\/uploads\/2021\/09\/SEA-Ads-fu\u0308r-Hersteller-PR-Agentur-hicklvesting_2-664x421.jpg 664w, https:\/\/hicklvesting.klargedacht.tech\/wp-content\/uploads\/2021\/09\/SEA-Ads-fu\u0308r-Hersteller-PR-Agentur-hicklvesting_2-664x421@2x.jpg 1328w\" sizes=\"(max-width: 664px) 100vw, 664px\" \/>    <\/div>\n<\/div>\n<div class=\"text-detail__image-caption copy-small-bold \">We shed light on the SEA jungle: increase your visibility with efficient ads<\/div>\n\n\n\n<style media=\"all\" type=\"text\/css\">\n    \/* custom styles *\/\n    <\/style>\n\n<div class=\"text-detail__text text copy-spaced \"><h3><\/h3>\n<h3><strong>Measurability as USP: convert visitors into customers with SEA, SEO and the right landing page! <\/strong><\/h3>\n<p>In contrast to a full-page ad in a print journal, which generates costs but whose immediate effect cannot be measured, the strength of digital marketing metrics such as SEA lie in their measurability. With SEA, you buy qualified traffic from search engines that leads targeted potential customers to your website. As an industry-specialised agency, we not only set up the entire SEA campaign for you and write crisp ad texts \u2014\u00a0to increase success we consistently analyse all data and generate valuable insights for further campaigns \u2014\u00a0including the optimisation of your landing page. This is where SEA and <a href=\"https:\/\/hicklvesting.klargedacht.tech\/en\/services\/seo\/\">SEO (Search Engine Optimization)<\/a> intertwine because visitors who reach you via your SEA ad in the SERPs (search engine results pages) should be kept on your website with the right content and wording and turned into customers. Benefit from our content and lead generation expertise and our experience in strategy and implementation in data-driven marketing!<\/p>\n<p><u>We achieve successful ad placements for you with well-researched keywords, landing pages tailored to your target group and transparent budget planning! <\/u><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Don&#8217;t leave the top positions on Google to the competition! We run SEA campaigns for your most important keywords and consolidate the relevance of your brand.<\/p>\n","protected":false},"template":"","categories":[32],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SEA \u2013 Search Engine Advertising | hicklvesting PR Agency<\/title>\n<meta name=\"description\" content=\"We bring light into the SEA jungle! 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